Annie and Linnéa Wennergren are twin sisters who run a well-known sports brand in functional socks – Gococo sportswear. With entrepreneurship in their blood, raised in an entrepreneurial family in the textile industry, it wasn’t...

Can I run in the winter? Absolutely! Many people prefer indoor training in the winter, but it is perfectly possible to run in colder outdoor temperatures on snowy and icy surfaces. Winter running has its...

New year not only means new dreams but also new goals for many. Whether it's being able to deadlift 150kg, run a mile once a week, learn French, drink more water or learn to salsa...

Now it's really starting to feel like winter! All the leaves on the trees are gone and it feels really chilly in your throat and nose when you breathe in the air. Another clear sign...

Is there anything better than exercising outdoors on a nice and crisp autumn day? The air is clear, and it's neither too hot nor too cold outside. The desire to go out and run is...

New Zealand is the country that many people dream of visiting. Someone who has not only been there, but also hiked the entire country is Helena Olmås. She was the first Swedish woman to do...

We often get asked what makes Gococo socks unique on the market, and why they stand out compared to other brands? Many people also say that they love Gococo socks but that they can't really...