PRIVACY POLICY – GDPR
This Privacy Policy explains how Gococo AB ("Gococo Sportswear") collects, processes, and protects your personal data when you visit www.gococo.se. Our commitment to privacy is based on transparency and compliance with the General Data Protection Regulation (GDPR) (Regulation EU 2016/679), effective since May 25, 2018.
We encourage you to carefully read this policy to understand how we handle your personal information and to feel confident about how we protect your data.
1. What is Personal Data?
Personal data refers to any information that can directly or indirectly identify an individual. This includes, but is not limited to:
- Name, address, email, phone number
- Payment details
- IP addresses and device identifiers
- Purchase history and browsing behavior
Who is Responsible for Your Data?
The data controller responsible for processing your personal information is:
📍 Gococo AB
Saltholmsgatan 3
426 76 Västra Frölunda
Sweden
📧 Contact: hej@gococo.se
You have the right to request information about the personal data we store about you and to request corrections or deletions if necessary.
2. How We Process Your Personal Data
What Counts as Processing?
Processing of personal data includes collection, storage, modification, deletion, and sharing of information—whether automated or manual.
Why Do We Collect Your Data?
We collect personal data to provide and improve our services, including:
- Fulfilling purchases (processing orders, invoicing, and delivery).
- Customer service and support (warranty, returns, and claims).
- Marketing and communication (newsletters, offers, and personalized recommendations).
- Website analytics (understanding visitor behavior to improve our services).
- Compliance with legal obligations (accounting, fraud prevention, and legal disputes).
We only collect data when you have given consent or when it is necessary for fulfilling a contract or legal obligation.
3. Who Do We Share Your Data With?
We never sell your data. However, we may share it with trusted third-party service providers that help us operate our business. These partners act as data processors and handle your data securely and in compliance with GDPR.
Examples of Data Sharing Partners:
- Shipping providers (PostNord, DHL, UPS) – for order deliveries.
- Payment processors (Shopify Payments, Klarna, Swish, PayPal) – for secure transactions.
- Marketing platforms (Facebook, Instagram, Google Analytics) – for advertising and analytics.
- IT service providers – for website maintenance and security.
All data processors are contractually obligated to only use your data for agreed-upon purposes.
4. Your Rights Under GDPR
You have several rights under GDPR regarding how your personal data is handled.
Right to Access
You can request a copy of the personal data we hold about you.
Right to Rectification
You can request that we correct incorrect or incomplete data.
Right to Erasure ("Right to Be Forgotten")
You can request the deletion of your personal data in certain cases, such as when:
- It is no longer needed for the purpose it was collected.
- You withdraw your consent.
- The data has been unlawfully processed.
Right to Restriction of Processing
You can request that we limit how we use your data in specific circumstances.
Right to Object
You can object to direct marketing and certain types of data processing based on legitimate interests.
Right to Data Portability
You have the right to request your data in a structured, machine-readable format and transfer it to another provider.
How to Exercise Your Rights
📧 Contact us at hej@gococo.se if you wish to exercise any of your GDPR rights. We may ask you to verify your identity before processing your request.
5. Security & Retention of Personal Data
We take appropriate security measures to protect your personal data against unauthorized access, alteration, loss, or misuse.
We only retain your personal data for as long as necessary for:
- Fulfilling our contractual obligations.
- Complying with legal and accounting requirements.
- Providing customer support and handling disputes.
Once the data is no longer needed, it is securely deleted.
6. Cookies & Tracking Technologies
Gococo and our partners use cookies to enhance your shopping experience. These small text files allow us to:
- Remember your preferences.
- Improve website functionality.
- Show personalized offers and recommendations.
Can You Control Cookies?
Yes! You can manage or disable cookies through your browser settings. However, blocking cookies may affect your experience on our site.
For more information, visit www.youronlinechoices.com.
7. Marketing Communications
Newsletter & Promotions
If you sign up for our newsletter, you will receive updates, VIP discounts, and product news. You can unsubscribe at any time by clicking the "unsubscribe" link in the email or by contacting hej@gococo.se.
SMS & Mobile Services
If you opt-in for SMS updates, you can unsubscribe at any time by following the instructions in the message or contacting us.
Social Media Interactions
If you interact with us on Instagram, Facebook, TikTok, or Pinterest, your data will also be processed according to their privacy policies.
8. Payment Processing & Security
We use Shopify Payments for secure transactions, offering:
- Credit/Debit card payments (Visa, Mastercard, American Express)
- Apple Pay & Google Pay
- Bank transfers (where available)
All payment transactions are encrypted and comply with industry security standards.
9. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The latest version will always be available on our website.
If any major changes are made, we will notify you via email or website announcements.
10. Contact Us
If you have any questions about this policy or how we process your data, feel free to contact us:
📧 Email: hej@gococo.se
📍 Address: Gococo AB, Saltholmsgatan 3, 426 76 Västra Frölunda, Sweden
Thank you for trusting Gococo with your personal data! 💛