Hiking in the Swedish mountains can be a fantastic nature experience. Hiking is also an activity that suits most people because the tour can be adapted to your experience level. Hiking strengthens both body...

  Running is a popular form of exercise and can be done by anyone, whether you run as an everyday exercise or for a marathon. Exercising outdoors also has health-promoting effects on both body and...

  Do you, like us, enjoy running freely in nature along paths, streams and over logs and rocks? At Gococo, we appreciate the ability of trail running to make us completely forget that we are...

Can I really wear a pair of merino wool socks when I'm active and exercising? The answer is yes! Many people think that wool socks such as merino socks are something you should only use...

  Annie and Linnéa Wennergren are twin sisters who run a well-known sports brand in functional socks – Gococo sportswear. With entrepreneurship in their blood, raised in an entrepreneurial family in the textile industry, it...

  When you're going hiking for long distances, there's nothing as important as what you wear on your feet. It knows Gina Johansen who is an experienced hiker and adventurer. During her three latest challenges where she...

  A winter day with bright sunshine and freshly groomed slopes - there is hardly anything more wonderful for us ski enthusiasts! Do you know how you should dress, and what you have on your...

  Can I run in the winter? Absolutely! Many people prefer indoor training in the winter, but it is perfectly possible to run in colder outdoor temperatures on snowy and icy surfaces. Winter running has...

  Now it's really starting to feel like winter! All the leaves on the trees are gone and it feels really chilly in your throat and nose when you breathe in the air. Another clear...

  New Zealand is the country that many people dream of visiting. Someone who has not only been there, but also hiked the entire country is Helena Olmås. She was the first Swedish woman to...